Your online marketing needs content and your content needs a strategy. Content can take the form of text on a page, images, and videos. Content may be created for your site or distribution to other sites or social media and be purposed for many different reasons.
Don’t be like Tyson, ConsultusIf Tyson would have come to Consultus, we would have told him that content marketing is an important consideration at every step of the consumer journey, and that content comes in many forms. In fact, it’s what drives the internet... In general, we produce content to do one of two things. Either raise awareness and build our community, or to generate inbound sales or leads. For our inbound efforts, Consultus would have had pages on every renovation service that Tyson offered, every city he operated in, and provided answers to commonly asked questions of his customers. This would have not only provided users the information they needed, but it would have also given Google the information needed to rank Tyson’s site - which would have brought visitors that could have turned into new customers. For community building we would have been able to produce video of his projects, how-to-guides, customer testimonials, the before and after photos and share them across social media and other websites so those in their early stages of interest could start to get to know his company and work. We’d love to talk about the content we can produce for your company to build community and generate new customers online. So don’t just hope for results, hope can drive a man insane. Give us a call and let’s find a solution.
"After interviewing many digital marketing firms, Mike Landry of Consultus digital won our insurance brokerage over. Not only was he the most prepared, he also took time before the meeting to understand our business. In less than 1 year, our company ranks #1 on google for many insurance keywords in Toronto. It's obvious that the entire Consultus team always has our sales growth in mind and I would recommend this firm to any company looking to grow."
Reviewer: Arian Ebrahimi
out of 5 stars
"The Influence Agency has an Amazing staff , extremely professional, we have been with them for approximately two years now. Always quick to respond to emails with any questions we may have.Thanks for all you do for to help with with growth of our clinic. Special shout out to Michael who is always helping me with my computer issues :). Highly recommend !"
Reviewer: Liz Dezan
out of 5 stars
"Friendly and honest advice about everything digital marketing. As someone new to the space, the vibe is warm, inviting and not intimidating. No question is too basic: would recommend them in a heart beat! Keep up the great work."
Reviewer: Christopher Balkaran
out of 5 stars
With the holidays right around the corner, we’ve taken it upon ourselves to conjure up a Digital Marketing Gift Guide! While every blogger, company, and influencer under the sun is creating gift guides for their…Read On